What We Do

Strategy
Implementation
Results

The FMG Approach

Successful businesses and organizations plan success, and Frederick Mountain Group (FMG) helps you plan your success. Unlike other consultants, we are not going to dictate what your success should look like. We want to know in specific terms what success looks like for your business or organization. How much additional revenue do you want to generate and by when? How much money do you want to raise? How many new clients? How will your team measure the success of our engagement?

Through our customized goal setting and metric setting, we learn what success means for your business or organization. You receive a detailed roadmap for success that you and your team can implement, or you can engage our services, and we can work directly with your team to implement your success strategy.

WHY IT WORKS

We’ve helped a number of clients from start-ups to generational businesses. Take a look at how we’ve built success plans with incredible results.

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The Strategic Process

What does success mean for your business or organization?

No two businesses or organizations are alike. We are focused on helping you grow on your terms. We need to understand how you define and measure success. Is it more revenue? Client satisfaction? A fundraising goal? More time and less chaos within your organization? We help you define success and put metrics and a timeline around that success.

Where is your business or organization today?

The next step in the process is getting a clear understanding of where you are today relative to the success you want. What we design for your successful roadmap is based on the space between where you are today and where you want to be, and when.

The FMG Solution

Knowing where you are and where you want to be, we build a roadmap to help you achieve success on your timeline. FMG provides implementation resources around marketing and communications, sales, and people management systems.

Our Services

STRATEGIC GROWTH PLANNING

Many clients find they need assistance developing clear, defined, measurable goals to build effective roadmaps. Our strategic growth planning services are fast, easy to understand, and set clients up for success, whether they use our services or implement with an in-house team.

Our roadmaps are not hundreds of pages. They don’t take months to recreate, and you do not need an MBA to understand what the roadmap means or how to use it. As a consulting company that provides implementation, we know how to help you create manageable strategies that deliver results.

Marketing & Communications

We are probably best known as a “marketing” company, but marketing is a secondary service. We work with people and companies that are seeking marketing as a tool to hit very clear goals. From successful fundraising initiatives to lead generation via contemporary marketing to leveraging marketing to rapidly increase revenue, our marketing services are highly sought after by businesses and organizations that want to see a return on their investment in marketing and communication.

People Management

Growth requires scalable systems and competent people to operate them. Our work in business development and organizational growth often means we are contacted by companies that want to grow but need better systems to help manage their people.  Our services to clients build on the strategic roadmaps we create. We take those high-level success plans and develop the right management tools and systems to align your team with your goals, expand your staff through targeted hiring, and support your managers and directors with accountability tools and resources.

Sales Integration & Management Support

FMG is well-regarded for its marketing expertise because of our deep understanding of how people purchase goods and services. Through services that are used in Brand Creation and Redesign, we help companies identify their core customer segments and understand how those segments consume media and their purchasing journey and decision-making process. This information is critical to developing effective marketing systems. This information is also crucially important for your sales team. We connect marketing resources. 

Other Services

  • Public Relations & Communication
  • 360 Marketing Process
  • Go-Start Process
  • Financial Benchmarking
  • Mission, Vision, Values
  • Employee Handbooks
  • Systems Creation for Organizations
    • Organization Charts
    • Job Descriptions
    • Employee Manuals
  • Fundraising and Development
  • Customer Focused Sales
  • Customer Relationship Management Software Integration
  • Customer Identification

360-Degree Marketing Program

Marketing is about creating a simple message and repeating it across the platforms your core audience uses most. Most companies sell you on one or two marketing tools; we have learned that bringing them together and coordinating messaging across all those tools is more effective. 

The heart of the 360- Degree Marketing plan is selecting no more than five goods or services and promoting them across all channels in the marketing ecosystem.   The plan incorporates contemporary marketing tools that “talk” to each other and amplify your message. This system works whether you have a $100,000 monthly budget or a $1000 monthly budget.

Simplifying your message and repeating that message across all the marketing platforms your customers use regularly. 

Services
  • Website Design & Management
    • Website Content Creation – Blogs & Articles
  • Social Media Marketing
  • Email Marketing
  • Search Engine Advertising (Google Ads)
  • Social Media Ads (Meta – Facebook Business Manager)
  • Print Marketing
  • Graphic Design
  • Copywriting 
  • Marketing Analytics Reporting